Dillardrauner VS Raunerdillard: the FUD Strategy
The teachers in Illinois, and elsewhere, are facing a FUD moment. (FUD is the acronym for Fear, Uncertainty, and Doubt. This is the vile marketing-propaganda strategy for causing confusion and harm to competitors.) When two or three identical products or candidates use FUD to damage competitors and people in general, issues become nearly impossible to ascertain.
Billionaire Tea Party Republican gubernatorial candidate, Bruce Rauner, is opposed in the primary by the recent chairman of ALEC, Kirk Dillard. Their ads blame each other for not being severe enough in ideology.
The IEA has attempted to show leadership in one way or another. They chose to endorse and fund Dillard – for now. Why?
The Democratic candidate and incumbent, Gov. Pat Quinn, signed the pension cuts and other assorted anti-teacher, anti-union, anti-public education bills. He will probably be endorsed and funded by these same unions during the November elections. Why?
Adolph Reed Jr. in March’s edition of Harper’s magazine explains the process precisely.
“Each election now becomes a moment of life-or-death urgency that precludes dissent or
