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Friday, August 2, 2013

Mike Klonsky's SmallTalk Blog: Here comes the annual back-to-school media campaign

Mike Klonsky's SmallTalk Blog: Here comes the annual back-to-school media campaign:

Here comes the annual back-to-school media campaign

'Research shows...'

Twenty-seven students who will enter fifth grade at receiving school,  Brennemann, 4251 N. Clarendon Ave., stood along the wall behind the podium during the event, all receiving handshakes from the mayor when he entered the room.(DNAInfo)
Amid the chaos of Chicago's mass school closings and draconian school budget cuts,the Mayor Rahm & Byrd-Bennett are launching their annual opening-of-school day media campaign. They want of course, to see more students in their seats in on opening day, which will generate more state funds for bankrupt CPS. I do too.

But the campaign so far is lackluster. For thousands of south and west side students there's little to get excited about this opening day, given the closing of their neighborhood school, the loss of their favorite teacher, destroyed special ed programs, limiting of arts and music,